Magical
Magical
Magical is a productivity app that speeds up repetitive tasks as you work. It's a Mac text expander that lets you do more than just expand text. You can store and organize content, create templates, transfer data between sheets, and automate mundane tasks like messaging, data entry, sourcing, and prospecting workflows. It works as a browser extension on Mac and is 100% free with paid plans for teams and advanced features.
User Sentiments
Top Likes
- Saves significant time on repetitive tasks
- Easy to use and set up
- Versatile text expansion and automation features
- Free plan available
- Good customer support
Top Dislikes
- Occasional performance lags and glitches
- Mobile app has limited functionality compared to desktop
- Can be overwhelming with many features for some users
Popular Comments
Product Hunt - Daniel Chong
2022-06-13
I love Magical. I use it every day to create checklists, templates, common greetings and email structures, and even coding...I've saved over 260 hours of typing, which is over a whole month worth of work. This is definitely my favourite productivity tool.
Product Hunt - Bobby
2022-06-06
Magical--what a time and LIFE saver!... I started creating my Magical shortcuts and so far have saved myself 178.75+ hours! I love that I can enter paragraphs or to-do lists within 2-3 keystrokes. Magical is a MUST-HAVE!
Tekpon
2025
Users have consistently praised the responsive and helpful customer support team. Reviews on Trustpilot and GetApp emphasize quick response times and effective problem resolution...The automation features of “Magical” are highly valued...Users on Software Advice and TrustRadius report significant time savings and increased productivity...
Tekpon
2025
A few users have reported occasional performance lags and glitches, especially when dealing with large datasets...The mobile app lacks some functionalities available on the desktop version, which some users find limiting. ... Some users feel overwhelmed by the sheer number of features.
Chrome Web Store User - Chrome Store
2024
Magical is a game changer. It saves me so much time by automating mundane tasks. I can't imagine working without it now.
G2 User - G2
2024
Magical has streamlined my outreach process and improved my efficiency. It's intuitive and easy to use, and the time savings are substantial.
Detailed Review
Magical is a productivity application designed to automate repetitive tasks and boost efficiency for Mac users. Functioning primarily as a browser extension, it integrates seamlessly into existing workflows to save time on mundane activities such as messaging, data entry, and data transfer across web applications. Magical leverages AI to enhance its features, offering capabilities like AI-assisted message drafting and intelligent autofill. While it's positioned as a text expander, its functionality extends beyond simple text replacement to include advanced automation features.
Standout Features
- Text Expansion: Create custom shortcuts to expand frequently used text snippets, saving time and reducing repetitive typing.
- AI-Powered Message Drafting: Utilize AI to assist in composing emails, messages, and other written content directly within the browser.
- Autofill: Automatically fill in forms and spreadsheets with data from any open tab with a single click, streamlining data entry processes.
- Data Transfer: Effortlessly move data between different web applications and websites, eliminating copy-pasting and manual data entry.
- Templates and Workspaces: Organize and store frequently used content and templates for easy access, and create shared workspaces for team collaboration.
- Cross-Platform Compatibility: While primarily a browser extension, it aims to work across various websites and web applications, enhancing its versatility.
Conclusion
Magical is a valuable productivity tool for Mac users looking to automate repetitive tasks and save time. Its free plan offers substantial functionality, making it accessible to individuals, while paid plans cater to teams and users requiring advanced features. The ease of use and seamless integration into browser-based workflows are major strengths. However, users should be aware of potential occasional performance lags and the limitations of the mobile app compared to the desktop version. For those seeking to minimize repetitive tasks and maximize efficiency in their daily computer use, Magical is a worthwhile application to consider.
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